CORPORATE UNCONSCIOUS

VIDEOWALK PERFORMANCE, VIDEOGAME, 50 MIN.
2023

Corporate Unconscious is an immersive Videowalk performance conceived by Diego Muhr and Robin Plenio that presents the mysterious and speculative research of Simul Entertainment GmbH. This Hamburg-based company, founded in the early '90s, dedicated itself to studying the concept of synchronicity – meaningful coincidences without causal connection, as defined by Carl Jung. Despite the disappearance of the company in the mid-'90s, its ambitious plans left behind an archive of intriguing research, experiments, and corporate materials.

Participants of Corporate Unconscious embark on a tour, guided by a prerecorded video displayed on iPads. They are introduced to the visionary yet controversial projects of Simul Entertainment through a narrative that blends contemporary images, archival "found footage," and 3D animated scenes. The experience is framed by two distinct narrative voices, one echoing the historical experiments of Simul and the other providing a documentary-style commentary, creating a layered storytelling experience that connects past research with the participants' present journey.

The videowalk navigates through a series of experiments that explore the boundaries of human experience, perception, and the potential for synchronicity to influence our lives. From analyzing the simultaneity of urban traffic lights to investigating the effects of gravity on human synchronization, participants are invited to reconsider the interconnectedness of their actions and surroundings. The narrative arc progresses from a documentary-like exploration to self-reflective and speculative moments, challenging participants to question their role in the larger experiment of synchronicity.

The final stages of the tour invite introspection and a reevaluation of one's perception of synchronicity, culminating in a strange  moment of stillness and contemplation.

Corporate Unconscious invites participants to explore the unseen connections that bind us, leaving them with lingering questions about fate, free will, and the unseen forces that shape our lives.

ARTISTIC DIRECTION,  AUDIO DESIGN,  UNREAL DEVELOPMENT, 3D MODELING, VIDEO PRODUCTIONDiego Muhr
DRAMATURGY, AUDIO DESIGN, VIDEO PRODUCTIONRobin Plenio

MUSICLucas Schlotfeld

AUDIO POST, SPATIAL AUDIOCarmen Kleykens Vidal
COSTUME DESGINHannah Trusch

AS-BUILT 3D MODELING Nicolas Tracio Fuentes Wilson
UNREAL ADVICELeonhard Onken-Menke

PRODUCTION MANAGERIrini Aravidou
TECHNICAL DIRECTIONVictor Gutiérrez Cuiza

TECHNICAL ASSISTANCELucas Xerxes

DOCUMENTATIONMarianne Harlé, Tam Thi Pham, Öncü Gültekin

VOICE ACTINGTodd Harrop, Richard Daleki, Perry Fyferwerkies

PERFORMANCEJoão Carlos Pinto, Dorothea Koch, Nathaniel Ouzana,  Alicia Reyes, Fiona Xue Ju, Irini Aravidou

Project part of the WEPRODUCE residency, at the LICHTHOF Theater. 

With the kind support of Goran Lazarevic and the HOOU-HfMT team and Forum HfM



© Marianne Harlé
Video still
© Öncü Gültekin
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© Öncü Gültekin
© Öncü Gültekin
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© Marianne Harlé
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© Öncü Gültekin
© Öncü Gültekin
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© Öncü Gültekin
© Öncü Gültekin

DOCUMENTATION + TEAM INTERVIEWS


FULL VIDEOWALK



SPLITSCREEN PARTICIPANT / VIDEOWALK


CORPORATE UNCONSCIOUS:  THE GAME (FULL GAMEPLAY)



SIMUL CORPORATE COMMERCIAL


THESIS ABOUT THE PIECE

https://corporateunconscious.cargo.site/